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InsPRation
WPR’s pick of the best PR stories this week… PR Hit Wieden & Kennedy Portland is on the search for a social strategist for the award-winning Old Spice account and they’ve released a slightly quirky...
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InsPRation
This week has been jam packed with PR hits and stunts. WPR has had the tough job of selecting just a few to feature today. Anything else we’ve spotted that’s interesting can be found on our Twitter,...
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InsPRation
Summer is finally upon us – the heavens have opened, Murray Mound has been resurrected in SW1 and Glastonbury is preparing itself for an abundance of Rolling Stones fans and it is these two British...
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The Cultural Significance of Social Media
In an interview this week, Emma Watson commented: “We’re documenting and putting out there all aspects of our lives. You do something, then you tweet it. Everyone is branding themselves now.” I...
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British Gas “Freezing Pensioners, not Prices” – The WPR view
Yesterday British Gas held a Twitter Q&A with Customer Service Director Bert Pijls. Carrying out an activity such as this on the day they announced a 9.2% hike in heating prices might be...
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Would FRIENDS Have Been Successful in the Digital Age
“The one with the retweet…” It’s hard to believe a decade has passed since the last episode of FRIENDS aired. Fans of the show held finale parties and over 60 million viewers watched as Monica and...
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In Defence of Yaya Touré
Am I the only person that feels a little bit sorry for Yaya Touré? The Manchester City football star made the headlines this week after claiming that his club failed to wish him happy birthday. His...
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Should The Horror of War Sell Christmas?
The Sainsbury’s advert has, according to the Telegraph, “upped the ante in the seasonal adverts battle”, but I found myself feeling more troubled than touched on first watching it yesterday. Yes, John...
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FA Scores an Own Goal
Poor James Callow. Did he have any idea that a simple desire to set the scene for the poignant homecoming of the women’s England football team would cause so much trouble? On Monday he tweeted from...
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The Revealing Media Reaction To The Swift-Minaj Twitter ‘Debate’
It seems that no matter what stance you take on the Taylor Swift-Nicki Minaj exchange, someone has a counter-opinion to show that your argument is racist, anti-feminist or in some way unbalanced. In...
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